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To open and edit this file type, you can use Microsoft Paint, Adobe Photoshop, or any other standard image editor. When you design your logo, the JPG file format will have a white background which is best suitable for your adding your logo to your email signature or setting it as your Facebook Business profile picture. JPG files are useful because they are compressed and therefore can be shared and uploaded easily onto a website or social media pages. JPG images are used by digital cameras and mobile phones, as well as on the Internet. JPG File FormatĪlso known as the Joint Photographic Experts Group (JPEG) image file, the JPG file format is one of the most common image files used today. This high-resolution file will ensure that your promo products, mailers, and packaging doesn’t look pixelated.
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It’s important to have a vector version of your logo if you plan on using promotional products or employing other offline marketing strategies. The EPS file may also contain a bit map version of the image for simpler viewing rather than the vector image, which tends to take a long time to load due to its size.
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What’s unique about this type of file format is it can contain both text and graphics. If you hire a logo designer, they will most likely be using Adobe Illustrator to create your logo and will send you an EPS file (also known as a Vector file). EPS File FormatĪn Encapsulated PostScript (EPS) image file is a graphics image file format used for Adobe Illustrator. Keep in mind that you may need to spend the additional amount in order to obtain these files, but it’s worth the investment and the hassle of trying to create these various files on your own.īelow are the image files you will need when you design a logo. Essential Image Files for Logo Designsīefore you get started designing your business logo, make sure the online app you’re using or the logo designer you’re hiring is able to give you the most essential image files. Image files function in a similar way some files are better suited for particular tasks, such as for promotional products or uploading onto your business website. You have different shoes depending on the occasion to go hiking, you choose hiking boots to go running, you choose running shoes to go to the beach, you choose sandals. You may be asking: “why do I need multiple logo image files?” Interested in designing a logo for your business? If you’ve enlisted in the help of a logo designer or have opted to use a logo maker, then chances are you will receive a number of different logo image files that you can use to market your business.